An effective and functional planogram will be most successful when conducted on objective physical findings and not just with the policies of promotional products. Compliance with the planogram is crucial to avoid stock-outs and to maintain the expected level of sell-out an estimate indicates that 10% of planogram errors leads to an increase of 1% in stock-outs and, consequently, decreases the sell-out by 0.5%. A fundamental aspect is the development of a shelf planogram to reflect the real need of the product in that particular location and in that time frame. Deviating from the planogram defeats the purpose of any of these goals.Ī study of the National Association for Retailing Merchandising Services (NARMS) found that a 100% planogram compliance after an initial reset, within two weeks, yields a sale lift of 7.8% and a profit improvement of 8.1%. In other words, the planogram is designed for reasons, such as increasing sales and profits, introducing a new item, supporting a new merchandising approach, etc. The planogram attempts to capture the absolute physical positions of an assortment, the relative locations of products in an assortment, the amount of space allocated to each category and each type of stocking keeping unit (SKU) within the category. The planogram is a detailed visual map of the products in the store indicating the position of the products in order to supply their best location for suppliers. In a retail store, the planogram is often extensively used as a visual merchandising tool. The aim of visual merchandising is to drive, attract and motivate a consumer to purchase a particular product. While all of these aspects are important for retail operations, in this work, we focus attention on visual merchandising and, in particular, on the planogram integrity and compliance. They involve different activities and aspects, such as costumer service and merchandise, sale, inventory and warehouse management. Retail operations implicate all of the work that store staff does to keep a retail store functioning. Decisions are made by someone working in retail operations, the area of retail concerned with the daily functions of stores. This is true either for small shops or large shopping centers.
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Tours of customers and visitors of a retail store have to be planned, beginning from the structure and design of the store to the location of products for sale. Experimental results have proven that the system can efficiently calculate the deviation from a normal situation by comparing the base planogram image with the images grabbed. The application of this project allows the realization of highly integrated systems, which are economical, complete and easy to use for a large number of users. Moreover, over an Internet of Things (IoT) cloud-based architecture, the system supplies many additional data that are not concerning the planogram, e.g., out-of-shelf events, promptly notified through SMS and/or mail. These devices are simple, low cost and ready for immediate installation, providing an affordable and scalable solution to the problem of planogram maintenance. We propose a new solution that allows concentrating all the surveys and the useful measures on a limited number of devices in communication among them.
![planogram software for visual merchandising planogram software for visual merchandising](https://www.lookdepot.com/wp-content/uploads/2020/11/shopshape-1-1.png)
We propose an embedded system, mainly based on a smart camera, able to detect and to investigate the most important parameters in a retail store by identifying the differences with respect to an “approved” planogram.
![planogram software for visual merchandising planogram software for visual merchandising](https://www.heritagechristiancollege.com/wp-content/uploads/2019/05/free-planogram-templates-of-planogram-software-and-retail-plan-software-of-free-planogram-templates.png)
Deviating from the planogram defeats the purpose of any of these goals, and maintaining the integrity of the planogram becomes a fundamental aspect in retail operations. It is designed to supply the best location of a product for suppliers to support an innovative merchandising approach, to increase sales and profits and to better manage the shelves. A planogram is a detailed visual map that establishes the position of the products in a retail store.